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Automated Marketing Plan for Plastic Surgeons Post COVID-19

Even though America is slowly re-opening from the COVID-19 crisis, you don’t really know what will happen in terms of patient confidence and the state of the economy so you need an automated marketing plan for plastic surgeons post-COVID-19.

As a plastic surgeon, these questions, most likely, swirl in your head:

  • Will patients return or will fear for their safety or budget keep them away?
  • Will enough patients spend enough to make you profitable or just keep you and your staff busy but losing money?
  • Do you double-down on your marketing efforts to attract new patients ready to say yes or do you discover your extra efforts only managed to drain your budget?

All of this uncertainty weighs on you.

You depend on a steady flow of cash-paying patients willing to pay a fair price for your services, but
will they continue to do so now that the world has turned upside down?

What do you do post-COVID-19?

What you do next will determine how you re-enter the marketplace to get the quickest results possible to build up your practice once more.

You have an enormous opportunity to attract and convert cosmetic patients anxious for your services…….. but, so do your competitors.

What’s going to make the difference for you?

BEAUTY AND THE BIZ

Beauty and the Biz is for Plastic Surgeons who know they don’t know everything and are open to discovering the pearls to grow and scale a sellable asset when they’re ready to exit.

Listen in as Catherine interviews surgeons who talk about the business and marketing side of plastic surgery and listen to Catherine’s pearls from consulting with plastic surgeons since Year 2000.

SUBSCRIBE TO MY PODCAST

The answer is an Automated Marketing Plan for Plastic Surgeons Post-COVID-19.

If you don’t have one, you need one…NOW.

If you already have one, you need to perfect it…NOW.

Why you ask?

Because my guess is, this will NOT be “business as usual” when you open your doors.

There will be a fight for cosmetic patients, now more than ever, so you need to win your fair share while spending the least amount.

Your automatic marketing plan needs to be firing on all cylinders, so you have systems in place to:

  • ATTRACT the right patients who are least likely to be affected by economic downturns and are willing to pay a fair price for your skill and expertise;
  • FOLLOW UP on every single lead in a systematic way so more of them are converted to take action than to mysteriously drift away…never to be heard from again; and
  • TRACK your results so every dollar you spend on marketing and advertising works hard for you to rebuild your cosmetic practice.

ORDER MY BOOK

A Complete Guide to Understanding Your Aesthetic Patient and Growing Your Aesthetic Practice. Catherine Maley, MBA went straight to the aesthetic patient to get the answers you need to succeed with your patients.

ORDER NOW

Not sure if you are set up to win?
Trying to go it alone and figuring it out yourself?

Maybe you have attended your medical society webinars, read a marketing book or received free advice from your vendors but here’s the thing…

General information is NOT what you need right now.

You need a shortcut to hit the ground running when your doors open.

You need a new objective perspective from someone with 35 years of sales and marketing experience who has worked with hundreds of cosmetic practices to “find the money” they couldn’t see because they were too close to the situation.

You need a customized marketing plan that incorporates YOUR specific branding and YOUR specific assets, mapped out, in writing so you have a specific plan for attracting new patients to you.

During this COVID-19 pandemic, I am offering to review and improve your branding and marketing plan for a fraction of my regular $15K fee for consulting. But only until they lift the orders to stay home so act now.

I’m doing this to help you survive.

I guarantee to find holes that cost you in missed leads, missed new patients and thousands of dollars.

Once your customized marketing plan is in place, you no longer “hope” for results.

You see your results in black and white.

Click Here to Get Your Customized Automated Marketing Plan

TESTIMONIALS

5/5
"Catherine outlined a plan that put key metrics in place, gave us a clear plan to follow throughout the year and trained our staff to increase their conversions by at least 10%. Since engaging with Catherine, I’m happy to report that revenues are up 15% over the last three months - 22% in the last month alone! I highly recommend Catherine’s consulting services to any practice looking for “best practice” additions to their operation."
Robert Sigal, MD
Robert Sigal, MD
"I have finally tapped into the most efficient way to grow my cosmetic practice and that is to “fish in the pond of my own patients”. When patients return to my practice, over 85% will purchase another service, product, or procedure. Not only was it worth over $200,000 in revenues this past year, it also reminds my patients I’m still around so they don’t wander off to my competitors. Catherine’s group has far exceeded our expectations and goals we had set up for them to achieve."
Victor Ferrari, MD
Victor Ferrari, MD
"Our consult conversions were running at 40-50%. Then we attended Catherine’s online training and implemented her strategies. They immediately increased conversion rates to 75-80%."
Anthony Corrado, MD
Anthony Corrado, MD
"I know how to run a profitable practice; however, it was not without major staff issues, inefficiencies and unproductive drama. With Catherine's guidance, I reorganized staff, set up processes for them to carry more of the workload and hold them accountable so I have more time to focus on patient care. The changes we put in place and the staff training to convert more callers and consultations will easily increase my revenues by 15% as well as save us time, money and costly mistakes. "
Evan Sorokin, MD
Evan Sorokin, MD
"Working with Catherine and her team has been very profitable. We’re only half way through the year and I’m up $200K and I’m booked out for the next 2 months even though we typically go into our slow summer months now. Her recent promotion brought in an extra $63,782 with more surgeries scheduled. I never realized how much money was sitting in my patient list but I’m a believer now!"
Robert Langdon, MD
Robert Langdon, MD
"Catherine Maley has one of the best Marketing Minds in the aesthetic industry, bar none. She understands the aesthetic patient and she also understands the challenges and frustrations we face as aesthetic surgeons. You will benefit from Catherine's tools whether you are new in practice or a seasoned professional.Turn to Catherine for guidance - she knows what she's talking about."
Edwin Williams, MD
Edwin Williams, MD
“Catherine’s Cosmetic Patient Marketing Service has been a great addition to our practice-building overall plan. While we still invest in our online presence, we also found immense value in the internal marketing efforts. We especially like that all results are tracked so we know we are getting a great return ... last year it was 1,148% and no staff time was used. That’s a much easier way to grow my cosmetic practice.”
Mark Mason, MD
Mark Mason, MD
"Catherine Maley turned our practice around. We converted more consultations in one week than we did in an entire month. Our practice went from a painful 50% no show rate to a remarkable 85% show rate. Even more impressive was our close ratio - from 35% to 80% and still increasing. We would recommend her to any practice that’s looking to not only increase their profits today, but sustain a healthy flow of income for many years to come. Thanks Catherine!"
Sam Assassa, MD
Sam Assassa, MD
"Catherine found me the best patient care coordinator I could have asked for. She worked out a payment plan that was fair to me and motivating to my coordinator. She also provided training tools to help my coordinator convert better, even though she was already experienced. The results have been phenomenal. So good, in fact, that my income increased 250% and I’m booked out for 3 months. Don’t waste any more time or money doing it yourself. Outsource to someone you trust!"
Andrew Lofman, MD
Andrew Lofman, MD
"Since we’ve been working with Catherine and her team for the past 5 months, we’ve brought in $79K in surgeries and have booked an additional 17 surgical procedures and 20 non-invasive body procedures since then. This does not include the additional new patient referrals and revenues we are seeing from the on-going nurturing of my current patient database."
Verne Weisberg, MD
Verne Weisberg, MD
"I had given my staff the goal to convert at least $35K per week in surgeries AND I gave them the tools to help which was Catherine’s Online Learning Center at More Patients Academy. They watched Catherine’s modules and implemented her strategies and converted $80K! That equaled a 2,550% ROI. Nice!"
Adam Stein, MD
Adam Stein, MD
READ MORE

You don’t have a cosmetic practice without a steady flow of cash-paying patients, and you don’t have those patients without an Automated Marketing Plan.

I will check out your current plan to find the holes and put new levers in place that you never thought of that are keeping new patients away.

Click Here to Get Your Customized Automated Marketing Plan 

Catherine Maley

Catherine Maley
Catherine is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on practice building, marketing and the business side of plastic surgery. Get a Free Copy of her popular book, Your Aesthetic Practice: What Your Patients Are Saying View Author Profile.

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