Beauty and the Biz with special guests, Michael T. Somenek MD and Troy A. Pittman MD FACS of S+P Advanced Plastic Surgery in Washington, D.C., where they’ve founded a premier and fully-accredited surgical suite and med spa.
Welcome to “Beauty and the Biz”, where we talk about the business and marketing side of plastic surgery.
I’m your host, Catherine Maley, author of “Your aesthetic practice – What your patients are saying”, and consultant to plastic surgeons to get them more patients and profits.
My guests today are the founders of Somenek & Pittman Advanced Plastic Surgery, offering “concierge care” in Washington, D.C.
Michael Somenek, MD is a double-board certified facial plastic surgeon specializing in rhinoplasty and facelifts, while Troy Pittman is a board-certified plastic & reconstructive surgeon focusing on the breast and body.
So, it’s 2 specialists under one roof. They recently opened a fully-accredited, all-private surgical suite which happens to be steps away from the Fairmont hotel for those patients who choose to recover in luxury.
And, not only are they partners in business but also in life so we’ll learn more about that.
Drs. Somenek and Pittman, welcome to “Beauty and the Biz”. It’s a pleasure to speak with you.
Topics of discussion:
✅ How did you end up in practice together?
✅ OR suite build out. Why? How long? Pros and Cons? Mistakes made?
✅ Who Manages? Administration, marketing, accounting.
✅ Staff – hiring, managing, motivating – Mistakes?
✅ Biggest frustration of running the practice?
✅ Market as practice or separately?
✅ Target Marketing.
✅ Marketing channels – What’s working best?
✅ Social media tips?
✅ Pros and Cons of working and living together?
✅ What’s driving you?
✅ Mentors, books, courses to recommend?
✅ Words of wisdom?
✔️Want to learn more about S+P Advanced Plastic Surgery? Visit their website at https://somenekpittmanmd.com/
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