How Smart Practices Grow During Uncertain Times — Catherine Maley, MBA (Ep. 350)
Catherine Maley, MBA, with more than 25 years in helping cosmetic surgeons and their staff, she explains how smart practices grow during uncertain times. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice […]
Built a Multi-Location Practice Without Losing Control — Johnny Franco, MD (Ep. 349)
Johnny Franco, MD, talks about how he built a multi-location cosmetic surgery practice without losing control. Hello and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
The Long Game Most Surgeons Don’t Play — Gregory D. Lewen, MD (Ep. 348)
Gregory D. Lewen, MD, played the long game most surgeons don’t play to organically transition from reconstruction to cosmetic surgery. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Moonlighting as a Growth Strategy — Jennifer Murdock, MD (Ep. 347)
Jennifer Murdock, MD, shares her cosmetic surgery growth strategy which involved moonlighting for other practices. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant to plastic […]
What Changes When You Stop Doing Everything — Philip Solomon, MD, FRCS (Ep. 346)
Philip Solomon, MD, FCRS, shares insights from his experience on what changes when you stop doing everything as a cosmetic surgeon. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
1.5 Years Booked Out…How? — Anthony Youn, MD (Ep. 345)
Anthony Youn, MD, shares how he’s been able to maintain being 1.5 years booked out even after his partner left his practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
The Real Cost of “Playing It Safe” in Private Practice — Ramsen Azizi, MD (Ep. 344)
Ramsen Azizi, MD, of Chicago, Illinois, explains the real cost of “playing it safe” in a private cosmetic surgery practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
How One Surgeon Thinks Differently About Growth — Frederick G. Weniger, MD (Ep. 343)
Frederick Weniger, MD, explains how he, for one, as a surgeon, thinks differently about growth in his Hilton Head cosmetic practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
A Smarter Way to Think About Growth in 2026 — Catherine Maley, MBA (Ep. 342)
Catherine Maley, MBA talks about a much smarter way to think about growth in 2026 for your cosmetic practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]
Why Converting Consults Feels Harder Now — Catherine Maley, MBA (Ep. 341)
Catherine Maley, MBA, author and renowned cosmetic practice business coach, explains why converting consults feels harder now. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
How 2 Young Surgeons Built Silicon Valley Practice — with Dominick Gadaleta, MD (Ep. 340)
Dominick Gadaleta, MD, tells his journey on how 2 young cosmetic surgeons built their Silicon Valley practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
From Struggling to Booked Out in Beverly Hills — with Justin Yovino, MD (Ep. 339)
Justin Yovino, MD, talks about his journey from struggling under employment to opening his booked out surgical practice in Beverly Hills. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Carving Out a Referral Facelift Practice — with Raymond Lee, MD (Ep. 338)
Raymond Lee, MD, shares his experience in carving out a referral facelift practice in competitive Newport Beach, California. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and […]
From Fellowship to Two OR Suites — with Heather Levites, MD (Ep. 337)
Heather Levites, MD, shares her journey from cosmetic surgery fellowship to private practice and building two OR suites. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and […]
How Letting Go Helped This Plastic Surgeon Grow — with Kailash Narasimhan, MD (Ep. 336)
Kailash Narasimhan, MD, shares in this Beauty and the Biz episode, how letting go helped him grow as a facial plastic surgeon. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
From “Not Wanted” to World-Renowned — with Ashkan Ghavami, MD (Ep. 335)
Ashkan Ghavami, MD, shares his journey from not being wanted in Beverly Hills, to becoming a world-renowned cosmetic surgeon. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]
Leaving Employment for Autonomy — with Tania Hassanzadeh, MD (Ep. 334)
Tania Hassanzadeh, MD, discusses her journey on leaving employment for autonomy in building her Beverly Hills, California practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and […]
Doctor Epstein Went All in on Hair — with Jeffrey Epstein, MD (Ep. 333)
Jeffrey Epstein, MD, shares how we found great success after he went all in on hair in his Miami, Florida practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Is Your Practice Culture Holding You Back? — with Lisa Marie Wark, MBA, PhD(c) (Ep. 332)
Lisa Marie Wark, MBA, PhD(c), shares pearls from her new book on how to know if your practice culture is holding you back and how to fix it. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of […]
Face Transplants to Fellowship — with Brendan Alleyne, MD (Ep. 331)
Brendan Alleyne, MD, who was featured on “National Geographic,” shares his journey from performing face transplants to joining a fellowship. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Writing a Consumer Book for Patients — Scott R. Miller, MD (Ep. 330)
Scott Miller, MD, of La Jolla, California, shares his own experience in writing, publishing and marfketing a consumer book for patients. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
What They Don’t Teach You in Fellowship — with Raja Mohan , MD (Ep. 329)
Raja Mohan, MD, discusses what they don’t teach you in fellowship and how he learned the business and marketing side of running a practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – […]
5 Shifts to Attract and Keep More Cosmetic Patients — with Catherine Maley, MBA (Ep. 328)
Discover the 5 Shifts to Attract and Keep More Cosmetic Patients through reviews, referrals and social exposure. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
The Hidden Costs of Building Your Own Surgery Center — with Steven P. Davison, MD (Ep. 327)
Steven Davison, MD shares his own journey through the hidden costs of building your own surgery center in competitive Washington, DC. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Unique Practice Model — with Rod J. Rohrich, MD (Ep. 326)
Doctor Rod Rohrich discusses his unique practice model and what’s made him stand out in highly competitive Dallas, Texas. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]