You thought you had a good relationship and now you realize you haven’t seen them in over a year – What happened?
The #1 reason patients leave your practice is not because of a bad result.
And, it’s probably not because they didn’t like you and your staff.
…..It’s because of your indifference.
They are being ignored by you so they don’t feel compelled to return. And, they still wanted aesthetic services so they drifted off to your competitors.
Did you know you lose 10% of your patient database with every month that goes by without you staying in touch?
They did not stop wanting aesthetic services….
They just stopped wanting aesthetic services from you…..
How Many Thousands of Dollars Do You Lose Each Year
By Ignoring Your Aesthetic Patients?
Make your patients feel your concern for them and their welfare by keeping in touch with them and reaching out to them regularly.
I promise you – they want to hear from you as long as you are educating them and giving them compelling reasons to return.
You most likely have a database full of prospective patients who came in for a consultation but didn’t book, who came in a couple of times and then wandered off and then those you haven’t seen in months or years.
I guarantee you – they did not stop wanting to look good.
They just went somewhere else where they weren’t ignored and were treated better and made to feel special.
Tip: It’s always faster, cheaper and easier to reconnect with patients who have visited you before than it is to attract total strangers to your practice.
For more Free tips and videos, visit www.CosmeticImageMarketing.com. Catherine Maley, MBA is Author of Your Aesthetic Practice/What Your Patients Are Saying and her firm offers everything you need to succeed in aesthetic medicine. You can call Catherine at (877) 339-8833 or email her at info@CosmeticImageMarketing.com.
She is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on cash practice building and trains staff to be converting rock stars.