When Does it Finally Make Sense to Use a Cosmetic Practice Consultant…
Especially if You’ve Tried Everything Else in the Past?
Here’s how other successful plastic surgeons fine-tuned their own practices and you can do the same:
"We engaged with Catherine for several reasons. While we run a very successful cosmetic practice, we are always open to discovering new ways to “better our best” in terms of staff, practice structure and processes. Given Catherine’s years of “best practice” study around the world, we thought her an excellent choice to help us re-imagine our practice.
Catherine was instrumental in setting up a new structure that made our large team of surgeons and staff work together more cohesively. She outlined a plan that put key metrics in place, gave us a clear plan to follow throughout the year and trained our staff to increase their conversions by at least 10%.
We immediately felt a renewed sense of optimism and enthusiasm for our growth.
Since engaging with Catherine, I’m happy to report that revenues are up 15% over the last three months - 22% in the last month alone!
I highly recommend Catherine’s consulting services to any practice looking for “best practice” additions to their operation. Her years of experience allow her to bring outside eyes to your practice, recognize what’s off, and recommend concrete actionable plans for improvement. "
Robert Sigal, MD, President, Austin-Weston - Reston VA
Very well established, successful multi-surgeon plastic surgery practice in very competitive area
"Catherine’s consulting service have paid for itself many times over the investment I made engaging with her. Working with her helped change my perspective of how to run my already successful practice to one that is more streamlined and profitable.
The training she gave my staff was also fantastic. I hear my staff using Catherine’s strategies to close more calls and consultations. They are also taking more initiative to implement the strategies Catherine customized for our practice.
If you have plateaued or if the gaps in your processes are costing you, Catherine can help.
She’s worth every penny."
Michael Ciaravino, MD - Houston TX
Well-established, successful solo-surgeon plastic surgery practice in very competitive area
"Just one of Catherine’s strategy was worth an extra $100K this year. We have been very pleased with our relationship with Catherine. Her evaluation and recommendations for our practice have been extremely helpful. Her experience enabled her to accurately evaluate our practice in its current situation and identify potential for growth. Her interaction with our staff has been tremendous. She has concrete ideas for marketing our practice, ideas that we can implement immediately. We would recommend her service without hesitation."
Jerold J. Olson, MD - AZ
Facial Plastic Surgery/Dermatology Practice Wanting to Grow Cosmetic Surgery Side of Practice
“We were opening up a cosmetic center in our ENT practice and I needed help figuring out how to profitably grow a cosmetic practice NOW-- not years from now. However there were so many different options and I was getting pulled in so many directions that I knew I needed someone with experience, in working with practices like ours, who could give me a road map to lead me through the maze to save me time and money.
I chose Catherine because I heard her speak at a medical conference and she was entertaining, knowledgeable, and passionate about helping surgeons grow the cosmetic side of their practice. I also read her book and that solidified my trust in her.
Catherine turned into my “aesthetic coach” who gave me direction and kept me from wasting money when it came to offering specific procedures, technology, and devices. She kept me focused on investing in things proven to grow the bottom line so I got a lot more bang for my buck than I would have on my own. I am grateful to Catherine for sharing her time and talents with us. Although I originally balked at her fees, I quickly learned how much more value we got from the expertise that saved us a tremendous amount of time and money that would have been wasted.
I highly recommend using Catherine’s coaching and consulting services if you want to do it right the first time.”
David Hartman, MD - VA
ENT Surgeon Opening a MedSpa Within His Practice
"Catherine, sorry for the delayed response. Things have evolved a bit differently from when we last talked. Yes, last year did turn out well and you and I discussed some of your other suggestions that we had implemented but I expressed that we didn’t see the effect we had hoped for and so you and I discussed some other strategies on tweaking the right message, right audience, right medium.
I still have yet had time to follow up on implementing the additional, new strategies we discussed in our last phone call. However, I felt the need to reach out and follow up with you because, as it turns out, the suggestions we had implemented that I complained we hadn’t seen any results from….well, I was wrong.
In the first quarter this year, our earnings from cosmetic surgery are up 96% over one year ago( last year was slower than usual first quarter) and 44% from our prior best first quarter ever!
This increase in revenue was achieved by only adding a few additional patients over that quarter--better patients, better revenue with minimal additional labor on our part. I attribute this to a few things.
Implementing your strategy to go “deep” in our marketing efforts in our local community, doing the same ad with better before/after photos of a facelift patient across multiple print and direct mail pieces, and repeating these over a period of time, the age of our practice in the area and the local economy that continues to improve.
The general marketing principles and guidance regarding the location of our practice and principles for future practice marketing and development were sound advice that have proven to be beneficial and true.
Thank you for your practical insight and advice. We still have a way to see the full implementation and effect of all of your input and I am excited to see the results as they unfold!
We have enjoyed working with you and I believe what you offer is unique in the consulting industry for our field.
Any practice, at any stage could benefit from the vast array of consulting information and products your firm offers. we look forward to continuing to seek out your services as we continue to grow!”
Leo Lapuerta, MD - Houston TX
Established, Successful Solo-Surgeon Plastic Surgery Practice:
P.S. This is a Free 30-minute strategy call to help you discover the gaps holding you back. You are under no obligation to buy anything or follow my advice.
If you want to talk right away, please text me at (415) 851-0172.
This could be the most important call you have all year.