Practice Growth Lessons from Lindsey Pennington, MD Featured on "Beauty and the Biz" with Catherine Maley
Practice Growth Lessons from Lindsey Pennington, MD Featured on "Beauty and the Biz" with Catherine Maley
What can plastic surgeons learn from Lindsey Pennington, MD about Consultation Conversion, Patient Attraction, and building a stronger aesthetic practice?
That is what Catherine Maley discussed with Lindsey Pennington, MD on the “Beauty and the Biz” Podcast, where they talked about Consultation Conversion, Patient Attraction and what it really takes to grow a modern plastic surgery practice.
About Lindsey Pennington, MD
Lindsey Pennington, MD is a board-certified facial plastic surgeon in Shreveport, LA. She is known for being the first female double-board-certified facial plastic surgeon in the state of Louisiana to own and operate her own solo private practice.
In this “Beauty and the Biz” conversation, Dr. Pennington shared how she started in solo practice, pregnant, and built a successful practice in Shreveport, LA; what helped the practice grow; and what other plastic surgeons can learn from the decisions behind that growth.
Key Plastic Growth Lesson from Lindsey Pennington, MD
Most surgeons think patient conversion happens during the consult. However, it absolutely does not. Instead, it happens long before they ever walk through your door. Consequently, this is exactly what Dr. Lindsey Pennington has figured out. Therefore, it is a major reason why her surgical practice remains so incredibly busy. Indeed, this perfectly illustrates the core message of why her consults are easier than yours.
This is why the conversation fits inside Catherine Maley’s broader resources on Plastic Surgery Practice Growth. It is not just a podcast interview. It is a real-world example of how growth decisions show up in branding, patient attraction, conversion, operations, retention, or long-term practice value.
3 Takeaways Plastic Surgeons Can Use
- She uses social media strictly for patient education.
- Prospective patients understand all of their options before they book their consultation.
- They already trust her medical expertise.
Listen or Watch the Full Interview
For the full conversation, listen or watch Catherine Maley’s “Beauty and the Biz” interview with Lindsey Pennington, MD.
Listen to the Beauty and the Biz Episode
Listen to Dr. Lindsey Pennington on “Beauty and the Biz” with Catherine Maley
Watch the Beauty and the Biz Episode
Watch Dr. Lindsey Pennington on “Beauty and the Biz” with Catherine Maley
Want More Practice-Growth Lessons?
Catherine Maley has interviewed hundreds of plastic surgeons on “Beauty and the Biz” and has spent more than two decades helping practices improve patient attraction, consultation conversion, retention, operations, team performance, and profitability.
Want Results Like This in Your Practice?
If you are a plastic surgeon trying to grow a stronger practice, the answer is not always more leads.
Sometimes the bigger opportunity is fixing what is already happening inside the practice:
- How your phones are answered
- How consults are handled
- How fees are presented
- How your coordinator builds trust
- How consults convert to booked surgery
- How patients are followed up with
- How your brand differentiates you from every other surgeon in your market
Catherine Maley helps plastic surgeons identify the revenue leaks holding them back and prioritize what to fix first.
