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Ep.98: The Slow Leak of Lost Patients

Beauty and the Biz
The Slow Leak of Lost Patients

Have you ever wondered where your favorite patients went? You realize you haven’t seen them in a while and wonder if they moved.

I assure you; most are still around. They did NOT stop wanting cosmetic rejuvenation.

They just stopped wanting it from YOU.

Learn how to prevent and remedy this situation NOW!

📖 Get a Copy of Catherine’s FREE Book

📲 Schedule a FREE 30-Minute Strategy Call with Catherine

Show Notes:

This episode is called, The Slow Leak of Lost Patients

Have you ever wondered where your favorite patients went? You realize you haven’t seen them in a while and wonder if they moved.

I assure you; most are still around. They did NOT stop wanting cosmetic rejuvenation.

They just stopped wanting it from YOU – Sorry!

A longtime patient is yours to keep or yours to lose. If you lose too many, you lose your practice.

Because, like a car tire, practices don’t usually dissolve because of a blow out, instead they go flat due to a slow leak over time.

It’s so subtle and invisible, you don’t realize the devastation until you find yourself with holes in your schedule and profits down.

Listen in to this week’s Beauty and the Biz podcast as I talk about:

–       The Pros and Cons of attracting and losing profitable patients

–       The value of patient loyalty

–       Strategies that grow your practice using your patients as your salesforce

Patient loyalty and retention is THE marketing strategy that is working better and faster than most other strategies right now. I lay them out for you.

Enjoy and I will see you at the end!

So, now do you see how much value is in the patients you keep who return, refer and review? I hope so because it takes minimal effort and cost compared to attracting and converting Internet stranger patients.

If you want to talk about setting up your own patient retention and loyalty plan, please send me a message from my website www.CatherineMaley.com or DM me on IG at cmMBA.

Ok, that does it for me this week.

Please, if you haven’t done so already, subscribe to Beauty and the Biz and I would appreciate a great review if you feel so inclined and I’ll talk to you again soon. Take care.

Catherine Maley

Catherine Maley

Catherine is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on practice building, marketing and the business side of plastic surgery. Get a Free Copy of her popular book, Your Aesthetic Practice: What Your Patients Are Saying View Author Profile.

BEAUTY AND THE BIZ

Beauty and the Biz is for Plastic Surgeons who know they don’t know everything and are open to discovering the pearls to grow and scale a sellable asset when they’re ready to exit.

Listen in as Catherine interviews surgeons who talk about the business and marketing side of plastic surgery and listen to Catherine’s pearls from consulting with plastic surgeons since Year 2000.

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