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Practicing in The Netherlands — with Dr. Capi Wever (Ep. 244)

Hello, and welcome to Beauty and the Biz where we’ll talk about practicing in The Netherlands. To be sure, we’ll also discuss the business and marketing side of plastic surgery, in general

Indeed, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What your patients are saying”. Also, I’m a consultant to plastic surgeons, to get them more patients and more profits.

Presenting today’s episode titled, “Practicing in The Netherlands — with Dr. Capi Wever”.

Truly, when it comes to advertising and marketing products and services, the US is often regarded as a global leader. Albeit for lots of reasons such as:

  • Firstly, we have the biggest and most diverse consumer market in the world.
  • Secondly, our advanced technology includes cutting-edge developments in digital advertising and strategies.
  • Thirdly, we have lots of creativity coming from Hollywood to Madison Avenue in NY (hub to the major ad agencies), and
  • Fourthly, when it comes to regulating advertising and marketing, the US is generally more lenient, so we have more flexibility with the messaging.

So, I thought it would be interesting to hear from a plastic surgeon who practices outside the US to get his take on growing a cosmetic practice in The Netherlands.

⬇️ Click below to hear “Practicing in The Netherlands — with Dr. Capi Wever”

Patient-Photo-Consent-Challenge, Practicing-in-the-Netherlands

Specifically, in this episode of Beauty and the Biz, I interviewed Dr. Capi Wever. Indeed, he’s a facial and reconstructive plastic surgeon practicing in he Netherlands. Markedly, he’s been doing this for the past 21 years. Overall, he focuses on natural-looking rhinoplasty and facelifts. 

Additionally, here are a few topics Dr. Wever talked about:

  • Firstly, the economic challenges Dr. Wever faces such as the energy crisis and geopolitical tensions affect consumer confidence, as well as demand.
  • Secondly, the Dutch healthcare system where most plastic surgeons work in the hospitals, and how is able to run a solo private practice outside of the system, and
  • Thirdly, how he enjoys close to ZERO competition!

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#netherlandsplasticsurgeon #drcapiwever #hollandplasticsurgeon

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Catherine Maley

Catherine is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on practice building, marketing and the business side of plastic surgery. Get a Free Copy of her popular book, Your Aesthetic Practice: What Your Patients Are Saying View Author Profile.

BEAUTY AND THE BIZ

Beauty and the Biz is for Plastic Surgeons who know they don’t know everything and are open to discovering the pearls to grow and scale a sellable asset when they’re ready to exit.

Listen in as Catherine interviews surgeons who talk about the business and marketing side of plastic surgery and listen to Catherine’s pearls from consulting with plastic surgeons since Year 2000.

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