The Difference Isn’t More Leads — Dan Hatef, MD (Ep. 360)
Dan Hatef, MD, explains how the difference isn’t more leads when it comes to patient acquisition, fulfillment and retention. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Academia vs. Aesthetic Freedom — Dr. Francisco Gómez Bravo (Ep. 352)
Doctor Francisco Gómez Bravo shares his experiences in academia vs. the freedoms found in aesthetic private practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and […]
Doctor Epstein Went All in on Hair — with Jeffrey Epstein, MD (Ep. 333)
Jeffrey Epstein, MD, shares how we found great success after he went all in on hair in his Miami, Florida practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
PCC Tools to Convert More Consults into Surgeries
PCC Tools to Convert More Consults into Surgeries In today’s competitive cosmetic marketplace, your patient care coordinator (PCC) is the linchpin in converting consults into surgeries. By Catherine Maley, MBA Conversion begins with connection. Your PCC should be warm, engaging, and genuinely curious. Think concierge meets consultant— someone who makes patients feel seen, heard, and […]
Blueprint for 11 Location Empire — with Gaurav Bharti, MD (Ep. 322)
Gaurav Bharti, MD, shares the marketing blueprint for his 11 location surgical and med spa empire that spans across 5 states. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Still Struggling to Grow Profitably? This Might Help. — with Jennifer Walden, MD, Jessica Hunter, MBA, Catherine Maley, MBA
Hello, and welcome to “Beauty and the Biz,” where we’ll answer the question of how to grow profitably if you’re still struggling. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a […]