The Top 5 Money Makers in Your Practice
The Top 5 Money Makers in Your Practice By Catherine Maley, MBA There are 5 and only 5 essential moneymaking operations that occur in ANY successful plastic surgery practice. In other words, these are your top 5 money makers in your practice. If you miss any of these 5 key elements, you’re leaving a lot […]
The Wrong Hires are Killing Your Practice
The Wrong Hires are Killing Your Practice By Catherine Maley, MBA Could it be that the wrong hires are killing your practice? When things are NOT going as well as you like, there is a tendency to focus on getting more patients, hoping that will solve your problems. So you throw more money at advertising […]
Who Do You Think You Are?
Who Do You Think You Are? By Catherine Maley, MBA Who you think you are can be quite different than how you are perceived by cosmetic patients so bringing the two together to become congruent will get you better results. Now most surgeons don’t want to hear the negativity because they are already drowning in […]
How to Scale Your Practice
How to Scale Your Practice By Catherine Maley, MBA How do you grow a practice when you’re a solo practitioner? In other words, how to scale your practice? Typically, you add more… More equipment. More service providers. More staff. More advertising and marketing and so on. But with that comes more headaches. More frustration. More […]