Building a Brand Around Massive-Weight-Loss Patients — Shawna R. Kleban, MD
Shawna R. Kleban, MD explains how she’s been building a brand around massive-weight-loss patients in a multi-location surgical practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Are the Riches in the Niches? — with Douglas Steinbrech, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll find out if there are riches in the niches. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]