Cosmetic Patients: What They Want and Why — with Catherine Maley, MBA (Ep. 319)
Specifically, on this episode of “Beauty and the Biz,” Catherine Maley, MBA, talks about cosmetic patients, what they want, and why on Dr. Kim’s “You Are Beautiful” podcast. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
Marketing to Functional Patients — with Dr. Gabriel Garza Martínez
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing to functional patients. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]
Cash-Paying Patients on Autopilot — Catherine Maley, MBA (Ep.145)
Hello and welcome to Beauty and the Biz where we talk about the business side of cosmetic surgery and how you can get cash-paying patients on autopilot. If you want to do well in aesthetic medicine, it takes a certain mindset. You have to think different, then be different to attract the preferred patients you […]