Video Marketing Attracts Patients — with Adam J. Rubinstein, MD, FACS

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about how video marketing attracts patients. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping […]
Happy Staff, Happy Patients — with Adam J. Rubinstein, MD, FACS (Ep. 280)

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how happy staff equal happy patients. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, […]
Ep.107: Creating Content to Attract New Patients

Beauty and the Biz How and why you need to create meaningful social media content that connects with current and prospective patients. Reap a larger market share than the competition while instilling confidence in your marketing demographic. It’s easier than you think to become a social media sensation and increase conversion rates and revenue! Click […]
Content Creation Marketing

Content Creation Marketing by Catherine Maley, MBA WHAT IS CONTENT CREATION MARKETING? Content creation marketing is one of the plastic surgery marketing strategies that’s working now. You create and distribute valuable, relevant and consistent content that attracts the right audience who is interested in cosmetic rejuvenation with the intent to drive them to you for […]