His Marketing is Surprisingly Old School — Christopher C. Jeffries, MD

Beauty and the Biz episode with Christopher C. Jeffries, MD and Catherine Maley

He proves that a combination of genuine patient goodwill and compassion is perhaps the best advertisement. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]

2 Locations in 5 Years — Here’s How She Did It — Stephenie Poris, MD (Ep. 379)

Beauty and the Biz episode with Stephenie Poris, MD and Catherine Maley

Stephenie Poris, MD, explains how she built 2 locations in 5 years and here’s a detailed account on how she did it. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]

Growth Assets: The Leverage Your Practice is Missing — Catherine Maley, MBA (Ep. 376)

Catherine Maley, MBA, talks about growth assets and how they are the leverage that your surgical practice is missing. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]