Building a Brand Around Massive-Weight-Loss Patients — Shawna R. Kleban, MD
Shawna R. Kleban, MD explains how she’s been building a brand around massive-weight-loss patients in a multi-location surgical practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Private Practice Is Not a Straight Line — James Rough, MD (Ep. 369)
James Rough, MD, shares his journey into private practice and how it is not always a straight line to become successful. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
What it Really Takes to Open Your Own Practice — Kristina Tansavatdi, MD (Ep. 359)
Kristina Tansavatdi, MD shares her experience on what it really takes to open your own practice and what she would have done differently. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – […]
The Real Reason Patients Choose YOU — Kristina Tansavatdi, MD
Kristina Tansavatdi, MD, explains the specifics on the real reason patients choose you over your competitors. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
She Started SOLO… Pregnant… and Built THIS — Lindsey Pennington, MD (Ep. 358)
Lindsey Pennington, MD, shares on how she started in solo practice, pregnant, and built this successful practice in Shreveport, LA. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Why Her Consults Are Easier Than Yours — Lindsey Pennington, MD
Lindsey Pennington, MD, shares why she developed her practice and team so that her consults were and are easier than yours. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
What it Really Takes to Start Over — Maryam Saheb-Al-Zamani, MD (Ep. 357)
Maryam Saheb-Al-Zamani, MD, shares her journey into private practice in Beverly Hills, California, and explains what it really takes to start over. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]
The “One-Stop” Cosmetic Practice — Steven A. Hanna, MD
Steven Hanna, MD, shares how two married surgeon couples have created a multi-location, one-stop Cosmetic Practice in Ontario. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]
Patient Trust is Your Best Marketing Strategy — Pamela Brownlee, DO
Pamela Brownlee, DO, explains why cosmetic patient trust is the best marketing strategy for your practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
Are the Riches in the Niches? — with Douglas Steinbrech, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll find out if there are riches in the niches. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]
Growing a Practice WITHOUT Paid Ads — with Claire Melancon, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about growing a practice without paid ads. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]
Recon to Cosmetic Success — with Saba Motakef, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about going from recon to finding cosmetic success. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]
Marketing That Works — with Manuel A. Lopez, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing that works. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them get […]
Building a World-Class Team — with Manuel A. Lopez, MD (Ep. 295)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss building a world-class team. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping them […]
Marketing in Competitive Times — with John Vartanian, MD, FACS
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing in competitive times. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]
How One Bold Move Doubled Revenues — with Derek Ford, MD, FRCSC (Ep. 292)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how one bold move doubled revenues for Dr. Ford. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant […]