One Patient At a Time Still Works — James Rough, MD

James Rough, MD, is a perfect example of why giving excellent care, one patient at a time, still works to successfully grow your practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice […]
Private Practice Is Not a Straight Line — James Rough, MD (Ep. 369)

James Rough, MD, shares his journey into private practice and how it is not always a straight line to become successful. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
How to Stand Out in Beverly Hills — Nathaniel Villanueva, MD

Nathaniel Villanueva, MD, shares his tips and experiences on how he’s been able to stand out in ultra-competitive Beverly Hills. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
His Patients Market for Him. Here’s Why. — Christopher J. Micallef, DO

Here’s why and how Christopher Micallef, DO, has successfully gotten his patients to market for him all on their own. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
She Started SOLO… Pregnant… and Built THIS — Lindsey Pennington, MD (Ep. 358)

Lindsey Pennington, MD, shares on how she started in solo practice, pregnant, and built this successful practice in Shreveport, LA. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
The “One-Stop” Cosmetic Practice — Steven A. Hanna, MD

Steven Hanna, MD, shares how two married surgeon couples have created a multi-location, one-stop Cosmetic Practice in Ontario. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]
Patient Trust is Your Best Marketing Strategy — Pamela Brownlee, DO

Pamela Brownlee, DO, explains why cosmetic patient trust is the best marketing strategy for your practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
How 2 Young Surgeons Built Silicon Valley Practice — with Dominick Gadaleta, MD (Ep. 340)
Dominick Gadaleta, MD, tells his journey on how 2 young cosmetic surgeons built their Silicon Valley practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]
Is Your Practice Culture Holding You Back? — with Lisa Marie Wark, MBA, PhD(c) (Ep. 332)

Lisa Marie Wark, MBA, PhD(c), shares pearls from her new book on how to know if your practice culture is holding you back and how to fix it. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of […]
How to Build a Dream Team Without Losing Your Mind — with Lisa Marie Wark, MBA, PhD(c)

Lisa Marie Wark, MBA, PhD(c), shares pearls from her new book on how to build a dream team without losing your mind. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
No-Hype Approach to Premium Patients — with George Bitar, MD

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about a no-hype approach to premium patients.. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]
Strategies to Convert More Consults — with Catherine Maley, MBA (Ep. 316)

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss strategies to convert more consults. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping […]
Marketing a Young Practice — with Kate O’Connor, MD

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing a young practice. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]
Regroup After Disaster — with Kate O’Connor, MD (Ep. 296)

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how to regroup after disaster. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping […]
Marketing Magic — with Gregory A. Buford, MD, FACS

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing magic. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them get more […]
Multiple Revenue Streams — Gregory A. Buford, MD (Ep. 293)

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss multiple revenue streams. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping them get […]
Turning One-Time Patients Into Lifelong Fans — with Catherine Maley, MBA (Ep. 288)

Hello, and welcome to “Beauty and the Biz,” where you’ll learn my proven method of turning one-time patients into lifelong fans. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant […]
Differentiate with Awake Surgery — with Joubin Gabbay, MD (Ep. 281)

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how to differentiate with awake surgery. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, […]
Subletting to Other Surgeons — with Joubin Gabbay, MD

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about subletting to other surgeons. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]