He Went From 30% Consult Conversion to 80%+ — Victor S. Ferrari, MD

Victor Ferrari, MD, shares the secret on how we went from 30% patient consult conversions to 80%+ in his Charlotte, NC practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]

Authenticity Converts More Patients — Richard J. Brown, MD

Richard J. Brown, MD, shares many pearls of wisdom on how he successfully converts more patients through authenticity in his online presence. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]

Build Your Reputation Inside a Partnership — Alexandra Hart, MD

Alexandra Hart, MD, explains from her own experience on how to build your reputation inside of a private surgical practice partnerhip. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]

Build Authority Without Ad Spend — Anthony Youn, MD

Anthony Youn, MD, explains how to build the authority of your cosmetic surgical practice without ad spend. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and […]

How 2 Young Surgeons Built Silicon Valley Practice — with Dominick Gadaleta, MD (Ep. 340)

Cosmetic surgeon Consultant

Dominick Gadaleta, MD, tells his journey on how 2 young cosmetic surgeons built their Silicon Valley practice. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” and consultant […]

From “Not Wanted” to World-Renowned — with Ashkan Ghavami, MD (Ep. 335)

Marketing for Cosmetic Surgeons

Ashkan Ghavami, MD, shares his journey from not being wanted in Beverly Hills, to becoming a world-renowned cosmetic surgeon. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]

How Doctor Rohrich Differentiates in Competitive Dallas — with Rod J. Rohrich, MD

Beauty and the Biz Videocast with Rod Rohrich, MD and Catherine Maley

Doctor Rod Rohrich discusses how he differentiates from other practices and what’s made him successful in highly competitive Dallas, Texas. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]

The Marketing Playbook Behind 11 Practice Empire — with Gaurav Bharti, MD

videocast for plastic surgeons

Gaurav Bharti, MD, shares the marketing playbook behind his 11 practice surgical and med spa empire that spans across 5 states. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]

This Surgeon’s Patient Flow Secrets — with Geoffrey Kwitko, MD

Banner with Geoffrey Kwitko, MD and Catherine Maley, MD

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss this surgeon’s patient flow secrets. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]

From Hustle to Empire — Doctor Karimi’s Blueprint — with Kian Karimi, MD (Ep. 308)

Banner with Kian Karimi, MD and Catherine Maley, MBA

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about Doctor Karimi’s blueprint on going from hustle to empire Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a […]

Inside the Aesthetic Society Presidency — with Kiya Movassaghi, MD (Ep. 307)

Banner with headshots of Kiya Movassaghi, MD and Catherine Maley, MBA

Hello, and welcome to “Beauty and the Biz,” where we’ll talk on the topic of “inside The Aesthetic Society presidency.” Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant […]

Running a Practice While Leading Globally — with Kiya Movassaghi, MD

Banner with headshots of Kiya Movassaghi, MD and Catherine Maley, MBA

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about running a practice while leading globally. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]

Building From Scratch — with Claire Melancon, MD (Ep. 302)

Cosmetic surgeon Consultant

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss building a practice from scratch. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping […]

Growing a Practice WITHOUT Paid Ads — with Claire Melancon, MD

Marketing for Cosmetic Surgeons

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about growing a practice without paid ads. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]

Regroup After Disaster — with Kate O’Connor, MD (Ep. 296)

Image of Dr. Kate O'Connor and Catherine Maley, MBA

Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how to regroup after disaster. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping […]

Surgeons and Social Media – with Diana Ponsky, MD

Surgeons and social media with Diana Ponsky, MD

Hello, and welcome to Beauty and the Biz where we talk about the business and marketing side of plastic surgery, as well as surgeons and social media with Diana Ponsky, MD. I’m your host, Catherine Maley, author of Your Aesthetic Practice – What your patients are saying, as well as consultant to plastic surgeons, to […]