Building a Brand Around Massive-Weight-Loss Patients — Shawna R. Kleban, MD
Shawna R. Kleban, MD explains how she’s been building a brand around massive-weight-loss patients in a multi-location surgical practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
Content That Attracts Better Patients — Ruslan Zhuravsky, DO
Ruslan Zhuravsky, DO, shares his social media expertise on which type of content to create that attracts better patients. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
How to Stand Out in Beverly Hills — Nathaniel Villanueva, MD
Nathaniel Villanueva, MD, shares his tips and experiences on how he’s been able to stand out in ultra-competitive Beverly Hills. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]
Why Her Consults Are Easier Than Yours — Lindsey Pennington, MD
Lindsey Pennington, MD, shares why she developed her practice and team so that her consults were and are easier than yours. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your […]
Are the Riches in the Niches? — with Douglas Steinbrech, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll find out if there are riches in the niches. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]
One Room, One Woman, $1 Million Gross — with Sinehan Bayrak, MD (Ep. 301)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss running a one-room, one-woman, $1 million gross practice. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to […]
Catering to Niche Patient Groups — with Kristopher Day, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about catering to niche patient groups. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping […]
Recon to Cosmetic Success — with Saba Motakef, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about going from recon to finding cosmetic success. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]
Straight to Private Practice — with Saba Motakef, MD (Ep. 297)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss going straight to private practice. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping […]
Marketing in Competitive Times — with John Vartanian, MD, FACS
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing in competitive times. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them […]
Marketing Magic — with Gregory A. Buford, MD, FACS
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about marketing magic. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them get more […]
Multiple Revenue Streams — Gregory A. Buford, MD (Ep. 293)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss multiple revenue streams. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant to plastic surgeons, helping them get […]
How One Bold Move Doubled Revenues — with Derek Ford, MD, FRCSC (Ep. 292)
Hello, and welcome to “Beauty and the Biz,” where we’ll discuss how one bold move doubled revenues for Dr. Ford. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” Furthermore, I’m also a consultant […]
Creative Approach to Patient Attraction — with Karol A. Gutowski, MD, FACS
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about a creative approach to patient attraction. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]
Let Your Patients Market You — with Shabnam Ghazizadeh, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about how to let your patients market you. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]
How New Solo Practice Attracts Patients — with Collier Pace, MD, FACS
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about how a new solo practice attracts patients. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic […]