How to Buy Lasers — with Joseph A. Russo, MD

How to Buy Lasers — with Joseph A. Russo, MD

Hello, and welcome to Beauty and the Biz where we’ll discuss how to buy lasers. Additionally, we’ll also discuss the general business and marketing side of plastic surgery.

Indeed, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What your patients are saying.” Also, I’m a consultant to plastic surgeons, to get them more patients and more profits.

Presenting today’s episode titled, “How to Buy Lasers — with Joseph A. Russo, MD”.

Obviously, investing in laser technology is a significant decision for any aesthetic practice. To be sure, it has the potential to enhance treatment offerings and attract new patients. 

Specifically, in this week’s Beauty and the Biz videocast, I interviewed Joseph A. Russo, MD, a leading Boston plastic surgeon in private practice for 33 years. Cheifly, we talked about his insights, vast experience, and strategies on purchasing lasers for his practice.

⬇️ Click below to watch “How to Buy Lasers — with Joseph A. Russo, MD”.

Notably, Dr. Russo shared his approach to evaluating and selecting laser devices. Indeed, he emphasized the importance of choosing systems that align with the practice’s treatment goals and patient demographics.

Likewise, he highlighted the value of conducting thorough research, attending demonstrations, and seeking input from colleagues and industry experts before making a final decision. In similar fashion, he also discussed various other topics, including RN training, patient trends, and marketing strategies, providing valuable insights into the multifaceted aspects of running a successful aesthetic practice.

How to Hire and Train RNs, How to Buy Lasers — with Joseph A. Russo, MD

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