Building a Brand Around Massive-Weight-Loss Patients — Shawna R. Kleban, MD
Shawna R. Kleban, MD explains how she’s been building a brand around massive-weight-loss patients in a multi-location surgical practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are […]
From Flopped Ads to SEO Wins: What’s Working in Sweden — with Andreas Lindahl, MD, PhD
Specifically, in this episode of “Beauty and the Biz,” Andreas Lindahl, MD, PhD, who previously suffered flopped ads in the hopes of SEO wins, shares what’s working in Sweden. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]
No-Hype Approach to Premium Patients — with George Bitar, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about a no-hype approach to premium patients.. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]
Authentic Marketing Wins — with Erez Dayan, MD
Hello, and welcome to “Beauty and the Biz,” where we’ll talk about authentic marketing wins. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, helping them get […]