25 Years in Solo Practice and Still Going Strong — Victor S. Ferrari, MD (Ep. 370)

Victor Ferrari, MD, talks about what it takes to still be going strong after 25 successful years in solo practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients […]

He Went From 30% Consult Conversion to 80%+ — Victor S. Ferrari, MD

Victor Ferrari, MD, shares the secret on how we went from 30% patient consult conversions to 80%+ in his Charlotte, NC practice. Hello, and welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What […]

From “Not Wanted” to World-Renowned — with Ashkan Ghavami, MD (Ep. 335)

Marketing for Cosmetic Surgeons

Ashkan Ghavami, MD, shares his journey from not being wanted in Beverly Hills, to becoming a world-renowned cosmetic surgeon. Indeed, welcome to “Beauty and the Biz,” where we’ll discuss the business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” […]

Creative Approach to Patient Attraction — with Karol A. Gutowski, MD, FACS

Image with the words "Creative Approach to Patient Attraction", "Beauty and the Biz", guest speaker Karol A. Gutowski, MD, FACS, and host Catherine Maley, MBA.

Hello, and welcome to “Beauty and the Biz,” where we’ll talk about a creative approach to patient attraction. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What Your Patients Are Saying.” I’m also a consultant to plastic surgeons, […]

Mastering the Business of Plastic Surgery — with Michael R. Schwartz, MD

Mastering the Business of Plastic Surgery — with Michael R. Schwartz, MD

Hello, and welcome to Beauty and the Biz where we’ll talk about adding an associate or exiting your practice. Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What your patients are saying.” I’m also a consultant to plastic […]

90 Percent Referral Practice — with Michael R. Schwartz, MD (Ep. 275)

90 Percent Referral Practice — with Michael R. Schwartz, MD (Ep. 275)

Hello, and welcome to “Beauty and the Biz” where we’ll answer the question of ‘why do so many partnerships fail?’ Additionally, we’ll discuss the general business and marketing side of plastic surgery. As always, I’m your host, Catherine Maley, author of “Your Aesthetic Practice – What your patients are saying.” Furthermore, I’m also a consultant […]