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Ep.116: Convert Consults Using Risk Reversal

📖 Get a Copy of Catherine’s FREE Book

📲 Schedule a FREE 30-Minute Strategy Call with Catherine

Beauty and the Biz

Convert Consults Using Risk Reversal

Risk reversal is a proven strategy that makes it impossible for patients to say no. It’s been around forever and is used in other industries, and by top companies such as Nordstrom.

Learn how you can use the risk reversal strategy in your own practice to convert more consultations and set your practice apart form the rest!

If you want to talk more about your specific situation, just leave me a message at or DM me on Instagram.

And, if you haven’t done so already, please subscribe to Beauty and the Biz and leave me a review since that helps me reach a larger audience.

Thanks so much and talk soon!

📖 Get a Copy of Catherine’s FREE Book
​📲 Schedule a FREE 30-Minute Strategy Call with Catherine


​➡️ Robert Singer, MD FACS – Former President, The Aesthetic Society
​➡️ Grant Stevens, MD FACS – Former President, ASAPS
➡️ E. Gaylon McCollough, MD FACS – Former President, AAFPRS, ABFPRS, AACS

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Catherine Maley

Catherine is a business/marketing consultant to plastic surgeons. She speaks at medical conferences all over the world on practice building, marketing and the business side of plastic surgery. Get a Free Copy of her popular book, Your Aesthetic Practice: What Your Patients Are Saying View Author Profile.


Beauty and the Biz is for Plastic Surgeons who know they don’t know everything and are open to discovering the pearls to grow and scale a sellable asset when they’re ready to exit.

Listen in as Catherine interviews surgeons who talk about the business and marketing side of plastic surgery and listen to Catherine’s pearls from consulting with plastic surgeons since Year 2000.



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